Get a Drip, British wellness company, was accused of exploiting vulnerable women and damaging their emotional well-being by selling “fertility drips” for women trying to get pregnant. Recently the company has introduced an intravenous (IV) treatment with an image of a baby in a womb, claiming that this £250-woth medicine improves fertility and helps to conceive.
The British Pregnancy Advisory Service (BPAS) said there was no evidence such treatment could improve fertility. Katherine O’Brien, a spokesperson for the BPAS said that clinically unproven fertility treatments such as Get a Drip’s are designed to exploit vulnerable women: “Women who are struggling to conceive often feel a huge amount of guilt, and NHS-funded fertility treatments are becoming increasingly difficult to access. As a result, women are particularly vulnerable to snake-oil salesmen who seem to promise a quick fix at an extortionate cost. There is no evidence that an IV drip of any combination of vitamins can improve a woman’s fertility,” she continued.
As a response to BPAS, a spokesperson for Get a Drip said that its fertility drip included “a range of nutrients such as zinc, B complex, and selenium, that when supported with a healthy, balanced lifestyle, can help support normal fertility”.
Many doctors and charities also criticized the company’s product, arguing that it was unlikely to benefit fertility in any way and blaming the company of supporting a damaging myth that fertility issues can be remedied with quick-fix solutions.
Get a Drip, that also markets such products as “slip drip”, “anti-ageing drip” and “mood-boost drip”, defended nutritional benefits of a newly launched product. According to their statement, the drip wasn’t supposed to treat or alleviate any medical conditions, but it aimed to boost overall wellness and help support normal fertility.
In the light of wild criticism Richard Chambers, founder of Get a Drip has withdrawn the treatment from its offering: “While we stand by the ingredients’ benefits, we understand that the issue of fertility is much deeper than nutrition. As a company, we offer health supplements that act to aid and improve overall wellness. We are deeply sorry for the insensitivity of the fertility drip and apologize wholeheartedly for any upset caused,” he said in a statement.
Tom Dolphin, a London-based consultant anesthetist, who highlighted the product on Twitter, welcomed the decision, saying: “It’s good that they’ve stopped offering this treatment for people worried about their fertility. However, they are still offering all these other intravenous treatments with suggestive names like ‘slim drip’ or ‘hair enhancement drip’ with no good evidence base. The fact remains that for most people, if you feel dehydrated you should just drink some water. And vitamins are available in tablets, fruits and vegetables – take your pick.”
Photo: Get a Drip
Source: The Guardian